About:
- Own daily advocacy operations including intake, prioritization, approvals, scheduling, fulfillment, tracking, and reporting.
- Maintain accurate customer profiles, permissions, and engagement history within the reference management system.
- Produce and manage customer stories and reference assets including case studies, blogs, videos, testimonials, podcasts, webinars, and speaking engagements.
- Work directly with customers to capture and translate success stories into compelling marketing assets.
- Maintain a centralized, searchable repository of advocacy and reference assets for Sales, Marketing, and Customer Success.
- Match Sales and Customer Success teams with relevant customer advocates for RFPs, references, and deal support.
- Support measurement of advocacy impact on sales acceleration, engagement, and brand awareness.
- Proactively identify and solve challenges in advocate recruitment, program participation, and content development to maximize advocacy outcomes.
Experience:
- 8+ years of experience in customer marketing, advocacy, or references within a B2B technology environment.
- Proven experience supporting sales reference and customer advocacy programs.
- Exceptional written, verbal, high attention to detail and strong presentation skills.
- Build strong relationships with internal and external stakeholders to align advocacy programs with business priorities and drive measurable impact.
- Solid understanding of B2B marketing fundamentals and how customer stories drive trust and pipeline.
- Customer-first mindset with the ability to understand customer goals, pain points, and sentiment.
- Background in B2B customer marketing, advocacy, or reference programs.
- Preferred skills: Tech savvy with experience utilizing AI and sales reference management tools to streamline, automate, and optimize customer advocacy processes for increased efficiency and impact.
Salary and Perks:
Pay range: $70K - $110K
- Flexible time off
- 401k to help you save for the future
- Generous medical, dental, and vision coverage for full-time employees and their dependents
- A parental leave program that includes options for a paid night nurse, and a gradual return to work
- Infertility/ assisted reproductive services benefit
- Employee referral bonuses to encourage the addition of great new people to the team
- Snacks and beverages in the Office, along with fun events to celebrate
- Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military
About Outreach:
Outreach is the leading sales execution platform that helps market-facing teams efficiently create and predictably close more pipeline.
