Join our team and what we'll accomplish together
TELUS is renowned for its inclusive culture where diverse perspectives fuel innovation and meaningful outcomes for customers. Our Digital Experience organization plays a critical role in delivering a Digital First strategy by creating simple, personalized, and connected experiences across our digital ecosystem.
As a Senior Product Manager, Personalization & My TELUS Experience, you will own the strategy, roadmap, and evolution of TELUS’ personalization capabilities and the My TELUS authenticated experience for Small & Medium Business (SMB) customers. This role is responsible for shaping how SMB customers discover, manage, and grow their TELUS services through intelligent, relevant, and consistent digital interactions.
You will lead a portfolio of capabilities that span identity, preferences, segmentation, targeting, content personalization, and in-journey decisioning, ensuring personalization is delivered responsibly, measurably, and at scale across TELUS digital channels.
This role requires strong product judgment, customer empathy, and systems thinking, along with the ability to influence across marketing, technology, analytics, and privacy teams.
Here’s how:
- Own personalization strategy and vision: Define a clear product vision and multi-year roadmap for personalization and My TELUS experiences, aligned to SMB growth and engagement goals
- Lead My TELUS capability evolution: Drive the strategy and ongoing optimization of authenticated experiences that help SMB customers manage their accounts, services, and interactions with ease
- Enable omnichannel personalization: Partner with Marketing, Content, and Technology teams to deliver consistent, relevant experiences across web, app, and assisted channels
- Translate customer needs into capabilities: Leverage customer insights, behavioural data, and qualitative research to inform product decisions that reduce effort and increase value
- Drive measurable outcomes: Define success metrics and experimentation frameworks to assess the impact of personalization on engagement, conversion, retention, and satisfaction
- Balance innovation with trust: Ensure personalization capabilities are designed with privacy, consent, accessibility, and regulatory considerations at the core
- Influence cross-functional delivery: Act as a senior thought partner across Marketing, Digital, Analytics, Technology, Legal, and external partners to deliver end-to-end experiences
- Continuously improve platform effectiveness: Identify gaps, dependencies, and opportunities to improve personalization tooling, workflows, and operational models
