This is your chance to play a critical role in smart tech innovation at TELUS. We’re looking for an experienced marketer with strategic and tactical prowess to power demand for two of our newest and most innovative solutions: SmartHome+ and SmartEnergy, which allow Canadians to control, automate, monitor, and protect their home with a single, easy-to-use platform. If you have a proven ability to develop and implement effective marketing initiatives informed by data, insights, and sharp instincts, let’s talk!
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Our team and what we’ll accomplish together
The Smart Home & Security Marketing team is on a mission to bring peace of mind and convenience to Canadians across the country. Our continuum of superior solutions help people automate their tech and protect their homes, data, and personal safety. We generate demand for these solutions by building awareness, shaping perceptions, earning trust and credibility, and leading people down the path to purchase. This specific role will be the marketing lead for solutions that empower Canadians to take control of their home with the help of smart tech and an easy-to-use platform.
What you’ll do
As a Senior Market Manager, you will unlock opportunities to scale the growth of SmartHome+ and SmartEnergy. With an analytical mindset and a creative approach to problem-solving, you will generate ideas and make recommendations for how to achieve business and marketing goals, with a relentless focus on optimizing performance based on data, insights, and experimentation.
You will own these initiatives end to end, taking the lead on planning, development, execution, and performance analysis alongside cross-functional partners with expertise in communications, sales, digital marketing, research, data, and more. These projects may take the form of advertising campaigns, sales promotions, multi-product bundling strategies, audience segmentation strategies, partnerships, and more—you’ll be empowered to explore different methods to drive demand and acquire new customers, finding inventive new ways to accelerate growth as our business evolves.
You will be supported by the Manager of Smart Home & Security Marketing, as well as a close-knit yet diverse team of marketing professionals.
