Senior Specialist, Social Media Marketing (TikTok & YouTube)
Be the spark that brightens days and ignite your career with TTEC’s award-winning employment experience. As a Senior Specialist, Social Media Marketing (TikTok and YouTube Content Creation) working onsite in Mexico City, you’ll be part of bringing humanity to business.
#experienceTTEC.
Our employees have spoken. Our purpose, team, and company culture are amazing and our Great Place to Work® certification in Mexico says it all!
What You’ll be Doing
As a Senior Specialist, Social Media Marketing (TikTok and YouTube Content Creation), your role offers an opportunity to contribute directly to attracting top-tier customer service representatives in various languages by creating engaging TikTok and YouTube content and collaborating with a global team. You will work independently on assigned projects, demonstrating strong project management and content creation skills, and manage the TikTok and YouTube platform at a global level.
You'll report to Senior Manager, Social Media Marketing.
During a Typical Day, You’ll
• Develop and create engaging and informative organic social media content on TikTok and YouTube, highlighting our best industry practices, employee stories, and career opportunities. Develop full cycle from inception to coordination, to design, and publishing.
• Independently manage assigned projects, ensuring timely completion and meeting quality standards.
• Collaborate with internal stakeholders to gather information, brainstorm ideas, and ensure content aligns with overall social media strategy.
• Provide clear direction to external resources (e.g., photographers, videographers) on how to capture content that meets our brand guidelines and objectives.
• Analyze social media performance metrics for assigned projects and contribute to refining content strategies based on data insights.
• Stay up-to-date on the latest TikTok and YouTube trends and best practices and apply them to content creation and project development.
• Work collaboratively with the broader social media team to maintain consistency and brand voice across all social channels.
• Manage the TikTok and YouTube platform at a global level, ensuring content resonates with diverse audiences across different regions.
• SEO/SEM knowledge to help drive content efforts and strategy.
What You Bring to the Role
• 2-3 years of experience in social media marketing, with a strong focus on TikTok and YouTube content creation.
• Proven ability to create engaging and effective TikTok and YouTube content in different formats (e.g., text, images, video).
• Strong project management skills, including the ability to plan, prioritize, and manage multiple tasks simultaneously.
• Excellent communication and collaboration skills, with the ability to work independently and effectively within a team environment.
• Fluency in English is required. Additional language proficiency is a plus.
• Passion for talent acquisition, a strong understanding of best industry practices in customer service, and a commitment to building a diverse and inclusive workforce.
What You Can Expect
• Supportive of your career and professional development
• An inclusive culture and community minded organization where giving back is encouraged
• A global team of curious lifelong learners guided by our company values
• Ask us about our paid time off (PTO) and wellness and healthcare benefits
• And yes... a great compensation package and performance bonus opportunities, benefits you'd expect and maybe a few that would pleasantly surprise you (like tuition reimbursement)
About TTEC
Our business is about making customers happy. That's all we do. Since 1982, we've helped companies build engaged, pleased, profitable customer experiences powered by our combination of humanity and technology. On behalf of many of the world's leading iconic and hypergrowth brands, we talk, message, text, and video chat with millions of customers every day. These exceptional customer experiences start with you.
TTEC is proud to be an equal opportunity employer where all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. TTEC embraces and is committed to building a diverse and inclusive workforce that respects and empowers the cultures and perspectives within our global teams. We aim to reflect the communities we serve, by not only delivering amazing service and technology, but also humanity. We make it a point to make sure all our employees feel valued, belonging, and comfortable being their authentic selves at work. As a global company, we know diversity is our strength because it enables us to view things from different vantage points and for you to bring value to the table in your own unique way.
