Be a trusted advisor to clients, providing financial stewardship, expert advice, and insights.
Maintain comprehensive knowledge of client's business and anticipate marketing/advertising problems and opportunities.
Organically grow revenue and identify growth opportunities.
Develop and manage Scopes of Work (SOW) and Managed Service Agreements (MSA).
Ensure alignment of SOW against resource allocation and agency profitability.
Provide thought leadership in Retail Media and the Retailer/CPG Brand ecosystem.
Advance knowledge in customer-first, omni-channel strategies and Martech applications.
Oversee client reporting to highlight insights, analytics, and recommendations.
Develop strategic, senior-level relationships with brand clients.
Participate in pitches and presentations to win new business.
Collaborate with internal teams to develop strategic frameworks and campaign roadmaps.
Coach and develop teams to be consultative, strategic leaders for clients.
Provide leadership, feedback, team alignment, and development.
Champion direct reports’ career growth and development opportunities.
Increase team's skills and knowledge for industry expansion.

Minimum of seven years working in paid digital media, including Paid Search, Paid Social, and Programmatic.
10+ years of holistic marketing and media experience and strong knowledge of the digital media and programmatic ecosystem.
6+ years of digital marketing/media experience focusing on strategy and working with senior stakeholders.
6+ years with direct client management and people management.
Strong analytical and problem-solving abilities with strategic direction capability.
Experience with Tableau, DV360, Trade Desk, AdWords, and Facebook preferred.
Proven success with pitching to big brands.
Proven success selling value and business growth over cost savings.
Strong business acumen and ability to synthesize information to add value.
Ability to manage change, self-starter, and team-player mentality.
Bachelor’s degree or equivalent training in a technical discipline. Advanced degree preferred.

Unlocking growth for the world’s most progressive brands.

Goodway Group

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