Position Title: Brand Marketing Manager
Compensation Range: $80,000 - $90,000
Location: Hybrid / On-site – Englewood, CO
About GOLFTEC Enterprises:
GOLFTEC Enterprises is a dynamic, technology-driven leader in the golf industry, uniting two premier brands—GOLFTEC and SKYTRAK—with a shared mission: to help people play better golf.
GOLFTEC, the world leader in golf instruction, leverages proprietary swing motion capture technology, OptiMotion, to deliver data-driven coaching and measurable improvement. By providing instant, actionable feedback, GOLFTEC empowers Coaches and Students to accelerate learning and maximize performance.
SKYTRAK, the most popular consumer launch monitor and golf simulator, brings professional-grade analytics and immersive play experiences to golfers everywhere. Its innovative technology helps players track performance, practice with purpose, and enjoy the game year-round.
Together, GOLFTEC Enterprises is redefining how golf is taught, practiced, and experienced. We combine cutting-edge technology, industry expertise, and a passion for innovation to create meaningful impact—for golfers, employees, and the future of the game.
The deadline for this position is 2/6/26
· Job posting may come down early due to volume of applicants
Position Summary:
The SKYTRAK Social Media Content Specialist will be responsible for developing and executing engaging, high-quality social media content that represents the SKYTRAK brand across all major platforms. This role plays a critical part in strengthening SKYTRAK’s presence within the simulator golf community by delivering authentic, informative, and performance-driven content tailored to golfers who practice and play indoors.
The ideal candidate is both strategic and hands-on, capable of planning content calendars, analyzing performance, and serving as an on-camera presence to showcase SKYTRAK products, gameplay, and real-world use cases. This is a hybrid/remote position well-suited for a self-motivated individual who understands simulator golf culture and can translate that knowledge into compelling social content that educates, inspires, and engages the SKYTRAK community.
Key Responsibilities:
- Develop and implement a comprehensive social media content strategy that aligns with the company's brand identity and objectives.
- Serve as an on-camera talent for video content, showcasing product use, gameplay, and engaging storytelling to educate and entertain viewers.
- Engage with our online community by responding to comments, messages, and inquiries in a timely and professional manner.
- Create high-quality, engaging, and visually appealing content for various social media platforms, including but not limited to Facebook, Instagram, Twitter, YouTube, TikTok, and LinkedIn.
- Create, curate, and manage all published content (images, videos, articles) to ensure it meets brand guidelines and resonates with our target audience.
- Monitor social media trends, industry news, and competitor activities to identify opportunities for content creation and engagement.
- Collaborate with cross-functional teams, including marketing, design, and product, to gather content ideas, assets, and ensure consistency across all channels.
- Plan and execute social media campaigns and promotions to drive brand awareness, user acquisition, and customer retention.
- Monitor and analyze social media metrics, generate reports, and provide insights to optimize content performance and inform future strategies.
- Stay informed about emerging social media trends, tools, and best practices, and continuously explore innovative ways to enhance our social media presence.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven work experience as a Social Media Specialist or similar role, preferably in the golf industry.
- Strong passion for golf and a solid understanding of golf culture, trends, and terminology.
- Proficient in using social media management tools, analytics platforms, and content creation/editing software.
- Excellent written and verbal communication skills, with a keen eye for detail and the ability to adapt tone and style for different platforms and target audiences.
- Creative mindset with the ability to think strategically and generate innovative content ideas.
- Strong organizational and multitasking skills, with the ability to meet deadlines in a fast-paced environment.
- Experience with community management and customer service through social media platforms.
- Knowledge of SEO principles and experience with optimizing social media content for search engines is a plus.
- A proven track record of successfully managing social media campaigns and delivering measurable results.
- Love for golf and simulator golf is a must!
- Six (6) company observed holidays: New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, and Christmas Day
- GOLFTEC observes a Flexible Time Off policy for exempt employees
- Health Insurance (Company pays 50% of individual & family)
- 401(k) Plan available with employer match
- Dental and Vision Benefits available
- Short-Term Disability (paid for by employer)
- Long-Term Disability available
- Employee Pricing on golf lessons and golf merchandise
- Continuing education allowance of $500 per year
